Dog phobia is an intense fear of dogs that causes strong anxiety when you see a dog, expect to encounter one, or are in places where dogs might be present. The fear is often out of proportion to the actual danger and can lead people to avoid parks, streets, or visiting friends who have dogs.
Cognitive behavioural therapy (CBT) with exposure is the recommended treatment for dog phobia. In exposure therapy you practise step by step with dogs, from a calm dog at a distance to a dog that comes up to you, guided by a psychologist, until the fear fades. A newer form of CBT is Memrec, developed at the University of Amsterdam. Memrec targets the fear memory itself: the fear is briefly activated once, after which you take a single dose of a beta blocker. During your assessment we discuss which approach suits you best
That depends on the treatment. Every treatment starts with an online diagnostic assessment. With Memrec, you then usually need two sessions at our clinic, on consecutive days: the treatment session and a follow-up the next day to test the effect. Regular CBT or exposure therapy usually takes 3 to 8 sessions after the assessment. Before you start, you can book a free 15-minute call with one of our psychologists.
The complete Memrec programme costs £1,595. We also offer exposure therapy and one-to-one consultations or CBT, online or hybrid, starting from £250 per session. The introductory call is free.
Yes. Because research shows that practising with a real animal is the most effective way to overcome a fear of animals, we work with real dogs. That may sound daunting, but nothing happens that you don’t decide yourself, and your psychologist coaches you throughout. What you work towards depends on your goals: for some people, being able to stroke a friend’s dog is important; for others, it’s enough to walk past one calmly. During your assessment we discuss what you want to be able to do.